As a Writer, you leave office thinking that you have written the perfect copy, anticipating words of praise from the client for a quote you used or a description you gave. But, that happens once in a blue moon. Quite...
If you are following the 80/20 principle for your blog post, let that Vital 20% be a catchy headline and nothing else. Why? Because if you grab attention with the headline, you most certainly generate enough interest for the reader...
A Brand Manager appears to be a mere point of contact between a company and customers. But, in reality, the role is extremely crucial when you have a gamut of clients prowling for the best deliverables. Difference in opinion and...
There are various ways in which you can connect to a potential customer. But, a dealing on call still remains one of the most effective and preferred methods of communication. The first call makes a massive difference, this where you...
(3 min read) One of the most effective modes of online advertising, Google AdWords, also known as Pay Per Click Ads, could be highly lucrative for businesses. But, of course, there is a catch - there is a difference between doing...
No introduction can cover the enigma that is social media marketing. Even though it is one of the latest forms of marketing, it has left most of its competitors high and dry. With more startups with new talents floating up...
One of the oldest and the most famous modes of communication, print advertising can cost a fortune to a business. Yet, there are businesses that prefer it over the currently booming online modes of communication because regardless of the comparatively...
(1 min read) We'll come to the point. Here are the 4 things you should know about your customers: Why do customers buy your offering? Vital 20% product benefits fetch 80% sales. Answers what your advertorial creative should contain. Who are...
(2 min read) In the quest of waking your slumbering daughter up, you said a million things to her. And that's where you lost. What if we told you this: You just had to say 1 thing to shed her sleep...
(1 min read) 20% roads, clothes, food items, songs and other causes that account for 80% of effects are highly crucial. So are those Vital 20% of messages on ads that fetch 80% of responses. As an entrepreneur, you need to understand this. Imagine...